Do You Think That Customers’ Expectations Are Too Hight? Latest Answers

Câu trả lời mẫu cho câu hỏi: Do you think customers’ expectations are too hight?

Well, it’s hard to say whether customers’ expectations are too high or not, but it’s obvious that their expectations are higher than ever. Nowadays brands are competing to win customers’ attention, so they resort to different strategies in order to stand out from competition. And consumers perfectly know that. The bigger the competition, the more companies offer to their consumers. The more companies offer, the more demanding people get. What made people absolutely happy, say, 5 years ago today does not produce the same effect. I mean brands have educated their customers about what great customer service looks like and thus have raised the bar for all the other companies. So it’s perfectly natural that customers demand more than they used to. They expect brands to treat them like they are the most important person in the world. For example, customers are no longer ready to be put on hold for extended periods of time. They want companies to deal with their enquiries immediately. Customers don’t compare you only to your direct competitor: you may be in the IT business, but your customer service is now being compared to your customer’s recent experience at a hotel or a restaurant. Also, they opt for digital products and services, and they choose brands that help their local communities. What’s more, consumers expect to engage with a service or support center literally on their terms I mean using a variety of channels that include voice, web, chat, email, video and social media They are more informed and knowledgeable, so they are putting pressure on brands.